Fundamentally, everything we do at Coder is about reducing friction for developers. This has been part of the company’s DNA since it started several years ago, and we’ve achieved this through popular open source projects like code-server and cloud development environments that remove the friction of having to manage local development environments that are fragile and problematic to configure and maintain. We’ve always believed that developers shouldn’t have to fight their tools. Their tools should work for them.

​
Our Perspective on Today’s Coding Agents

Recently we started building Blink because we believe that many of the AI tools available to developers today lack soul. While these are tools that are developed by developers, it’s not self-evident. The ergonomics of many of these tools are poor, and interacting with AI feels like interacting with a server, not a peer. Too many AI coding tools feel like they were built by people who’ve never actually spent long days debugging production issues or wrestling with legacy codebases. They’re impressive demos, but they fall short when you need them most. We think developers deserve better.

​
Our Mission

We believe that creating an AI coding agent for developers is important because it will not only help developers become more productive, but it will also be an entry point for new developers who have been skeptical of AI to consider it, experiment with it, and maybe even deploy it in their own day-to-day workflows. This isn’t just about productivity metrics or lines of code generated. It’s about creating a tool that genuinely makes the craft of software development more enjoyable and accessible. We want to build the AI companion that we ourselves would want to work with every day.

​
Focus on the Details

We’re focusing on the details. The details that many companies who deliver AI agents get wrong. Blink’s personality is important. Personality is often overlooked by many of these agents. These agents are clinical in nature, sterile, and not enjoyable to spend eight plus hours of your day with. We believe that if you’re going to spend your entire workday with an AI, it should feel like collaborating with a thoughtful colleague, not querying a database. The small interactions matter. The way it responds to your questions, how it handles uncertainty, even how it acknowledges your feedback. These details shape the entire experience.